What will the upcoming Olympic Games reveal in terms of design?
Monday 22 January —
15:00
- 15:45
The Talks — Hall 7
Description
Defining a new identity to be more inclusive, promoting an eco-responsible approach in the design of the villages, embracing a social and inclusive economy... more than ever, the Olympic Games want to reflect today's challenges. Alongside the sporting events, the aim is also to bring to life the cultural and economic partnerships built around this unifying event, by placing design at the heart of the overall strategy.
Participants
Jacques BertholonDirecteur Design, Responsable de l'excellence design - Decathlon
Gilles DelerisFounder & Creative director - W&Cie
Louis LefevreFounder - La Tête dans les nuages
Elisa YavchitzManaging Director - Les Canaux
Nathalie DegardinJournalist
Jacques Bertholon
Directeur Design, Responsable de l'excellence design - Decathlon
As Head of Design Excellence, Jacques supervises a team of multi-cultural and multi-disciplinary talents whose aim is to support the Group's designers in their development and creativity. Organised by speciality (textiles - bags - footwear - hard goods - ecodesign), the Labs for which he is responsible offer tools and processes for creating ranges and innovating in each area. Jacques is passionate about footwear design, with over 20 years' experience. After studying at Strate College, he began his career as a footwear designer with FILA, then SALOMON. After working on high-end products at ShoeConcept, he joined DECATHLON in 2012. For him, the strength of design in a company comes from the ability to collaborate between specialists in each discipline of the business, which makes it possible to offer the best 360° experiences.
Gilles Deleris
Founder & Creative director - W&Cie
Gilles Deléris is a graduate of the École Nationale Supérieure des Arts Décoratifs. He began his career at Agraph Look, before becoming Creative Director of BDDP Corporate, where he met Denis Gancel. Together, they founded W&Cie in 1997, a strategic and creative agency of the Havas group, of which he is Creative Director. Gilles Deléris chaired the ADC from 2008 to 2013, has taught at SciencesPo Paris since 2007 and is VP of the ‘Club des directeurs Artistiques'. In collaboration with Denis Gancel, he co-signed Ecce Logo (2011), La société des marques (2015), Dess(e)ins croisés (2018), Lettres d'adieux au marketing (2020) and more recently, Ecce Dico (2023).
Louis Lefevre
Founder - La Tête dans les nuages
Elisa Yavchitz
Managing Director - Les Canaux
Elisa Yavchitz manages Les Canaux, a non-profit organization whose mission is to support the development of a responsible economy (local, socially engaged, solidarity-based, and circular) by training and raising awareness among communities, citizens, and companies about social and environmental innovation. This association has notably been tasked with organizing the first-ever inclusive and solidarity-focused Olympic Games for Paris 2024. Previously, Elisa Yavchitz worked at the World Health Organization and the French Health Ministry and spent 12 years advising organizations about managing change. She was also an economic advisor to the Mayor of Paris.
Nathalie Degardin
Journalist