The SUPERSOFT space seeks to highlight the many influences that are converging in today's design and retail worlds. With eco-responsibility, sustainable brutalism, organic shapes and gentle, non-intrusive technology, the time has come for fluidity in design, surfaces and colours, as well as increasingly multiform and experiential retail spaces.
François DelclauxFounder and Director "Un Nouvel Air" agency
Founder and Director "Un Nouvel Air" agency