For its September 2025 edition, Maison&Objet entrusts its artistic direction to Amélie Pichard, a bold and unclassifiable designer. She envisions WELCOME HOME, a living, boundary-free installation that celebrates creative freedom and the accessibility of design.
 
WELCOME HOME
An Open House – Open to All

Open (transitive verb, sometimes intransitive, always inspired) / u.vʁiʁ /

1.    Marking the beginning: A new chapter for Maison&Objet.
2.    Communicating: Disciplines, objects, forms of expression.
3.    Making design accessible to all.

On September 4, we open An Open House – Open to All.
A place where accidents and encounters are welcome.
Open to the world, to all designs.
Open to all.

This space will express the complementary nature of the six sectors of the Maison&Objet show and showcase the design, young talent, and ecosystem that revolve around this event.

The grammar of the space is its curation, by Amélie Pichard.
Understand: Unclassifiable.
Subtitle: Joyously undisciplined.

Ornamentation gives way to questioning, with object-actors taking over the space like characters on a stage.
Each has its own role, its own score.
Recycled, rethought, hybrid, mass-market, cutting-edge, artisanal, singular, mischievous.
Archetypes of the present.
Satellites for a new way of thinking about our times.

They challenge and question what design can be when we stop putting it on display.
When we break down the barriers between disciplines and get them talking to each other.
On an open stage.

A House Inhabited by Singular Brands

In this scenography imagined as a living house, each room is embodied by a brand or creator. Here’s a glimpse:

•    Window: exclusive collaboration with Morgane Tschiember
•    Sugar cup: ephemeral creation by Gabbois
•    Wooden chair: sculptural design by Policronica
•    Metal armchair: iconic piece by Airborne
•    Toilet: signed Trône, offering a bold take on sanitary design
•    Fast-food-style tableware: reinterpreted by Non Sans Raison
•    Statue: loan from the Musée Rodin, bridging heritage and contemporary creation
•    Carafe-vase: ceramic work by Anne Krieg
•    Wall light: lighting concept by Bosc Design

A Teapot-House as a Symbol of Dialogue

At the heart of WELCOME HOME lies a captivating piece: a teapot-house (or house-teapot), designed by ceramicist Blumen in collaboration with an artificial intelligence. This evolving work embodies the dialogue between craftsmanship and technology, imagination and materiality. A suspended sketch, ready to take shape and inhabit the space.

An Experience to Live, Not Just Observe

WELCOME HOME is not a showcase—it’s an open stage. A place where objects speak, where disciplines cross paths freely. It’s a playground for free spirits, a living manifesto of contemporary design.