At each edition of MAISON&OBJET, we identify new sources of inspiration and analyse current trends and new types of consumer behaviour.
“Excuse my French!” puts the spotlight on a key phenomenon: France’s return to centre stage on the international scene. As Vincent Grégoire confirms: “There is a new curiosity, a sort of fascination for the French”. This is partly because, in an increasingly uniform world, exceptions are like a breath of fresh air. Moreover the new French scene isn’t lacking in assets capable of winning over both an international and a French clientele. Discover the theme in a 4-part presentation in the Trend Forum (Hall 7) and take it home with you thanks to the Trend Mook, which is on sale at the trade show.
General design and artistic direction: NellyRodi Agency
Exhibition design: Aurélie des Robert assisted by Alain Ferri at the request of NellyRodi Agency
For more information, click here.