LOOKING FOR CONTEMPORARY DESIGN?

09.04.17

Are you looking for a total design offering?

If the answer is yes then NOW! DESIGN À VIVRE in hall 7 is right up your street! But what exactly is design? Design is unique in that it cannot be summed up by a single, rigid definition, which is the sign of a concept that is constantly reinventing itself. The AFD, Alliance française des designers describes it as a “creative, intellectual, multidisciplinary and humanist process, whose aim is (…) to provide solutions to everyday problems”. The representatives of this protean, innovative and exciting form of design come together at NOW! DESIGN À VIVRE to present their bold and functional furniture and inspired objects.

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