Each year, I.C.O.N proposes an official exhibition at MAISON&OBJET on lighting in the form of a sensory voyage. Or how to move from a professional trade fair to the Bon Marché department store.
Since 2013, she has presented the Light Trend exhibition at MAISON&OBJET (*) where she has shown the latest lighting trends and had a great success with both order-givers and the media. In September 2017 the LVMH Lighting department (that includes architects from each of the group’s companies) visited Light Trend. “We were already in discussion about an eventual collaboration”, explains Akari-Lisa Ishii. “This was formalized on the stand where the architects discovered our know-how and lighting materials. The experience of meeting at MAISON&OBJET let our partners appreciate our lighting tricks in a concrete way. We developed more confidence in each other, so important when the client has such high standards.”
In the bargain this time, a lighting project for the children’s area in the Bon Marché department store. The space will welcome its first clients in September 2018 after having been entirely redone. I.C.O.N.’s mission? Propose aesthetic, discreet lighting that integrates with the new décor. ”Akari-Lisa Ishii has a wonderful sensitivity about lighting,” confrms Perrine Bertin, architecture director of the Bon Marché group. “It is a challenge to have a museum designer intervene in a world that borders between luxury and retail. Having gotten involved early in the project, she constantly did trials and made prototypes so we could ultimately find solutions together.”
This was a successful experience according to Nicolas Martin, director of LVMH Lighting, who regularly programs outings for his architecture teams to help “open their eyes in terms of lighting” by attending plays and visiting museums or exhibitions … “And of course we visit the Light Trend area with its visible, concrete applications and manufacturers’ commercial presentations. This is a true laboratory where products are presented like works of art. Our visits to MAISON&OBJET are part of a learning dynamic. It motivates our architects who find themselves not in a commercial context but rather in a poetic approach to lighting.”